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Miami Dolphins - Frankfurt 2023
// Nov 2023 // Campaign (ESP/UK)
To commemorate the Miami Dolphins’ game against the Kansas City Chiefs in Frankfurt, Germany, I initiated and developed a concept for a bespoke set of graphics. The creative direction was heavily inspired by the Bauhaus art movement, which gained prominence in early 20th-century Germany, particularly the works of Piet Mondrian. The designs feature a structured and minimalist aesthetic, complemented by the Dolphins’ striking contrasting colours of aqua and orange. This project provided an exciting creative opportunity to break away from the constraints of more 'traditional' sports design. Creating Spanish-language versions of these graphics was a challenge, but one I was able to pull off.
Although the Dolphins lost the game, it was a significant personal achievement for me, as the work was a resounding success with the client.